Under Armour (UAA)
Frequently Asked Questions About Under Armour (UAA)
Does Under Armour sell products online?
Yes, Under Armour sells its products through its official website and various online retail platforms. The online store offers a wide range of products, including exclusive merchandise and promotional discounts, enhancing accessibility for customers looking to purchase Under Armour gear directly online.
How does Under Armour differentiate itself from competitors?
Under Armour differentiates itself from competitors through a focus on innovative technology and performance-enhancing products. The company invests heavily in research and development to create unique, functional apparel and footwear that meet specific athletic needs, distinguishing its brand from traditional sportswear companies.
How does Under Armour engage with its community?
Under Armour engages with its community through various initiatives, including sponsorships, youth programs, and health and fitness events. The company aims to inspire athletes of all ages by promoting active lifestyles and providing platforms for training, coaching, and community engagement through sports.
How does Under Armour prioritize innovation?
Under Armour prioritizes innovation by investing in research and development to continuously upgrade existing products and create new technologies. This commitment is reflected in their product lines that often feature cutting-edge materials and performance-enhancing designs tailored to the needs of athletes.
How does Under Armour's stock perform?
Under Armour's stock performance, which trades under the ticker symbol UAA, fluctuates based on numerous factors, including market conditions, consumer demand, and overall sales performance. Investors track the company's financial reports and earnings guidance to gain insights into its continuing growth and market positioning.
How many employees does Under Armour have?
As of 2023, Under Armour employs approximately 15,000 individuals globally. The workforce includes a mix of corporate employees, retail associates, and distribution staff, all contributing to the company's mission of providing high-quality performance apparel and footwear.
Is Under Armour involved in charitable initiatives?
Yes, Under Armour is involved in various charitable initiatives, focusing on promoting health, fitness, and opportunity for youth. The company has established partnerships and programs that support local communities and athletes, providing resources and clothing to underprivileged individuals and organizations.
What are the key product lines offered by Under Armour?
Under Armour offers a wide range of product lines, including performance apparel, footwear, and accessories for men, women, and youth. Their key lines include the Under Armour HeatGear and ColdGear apparel, which are designed for temperature regulation during workouts, as well as their innovative footwear designed for various sports and training needs.
What are Under Armour’s future growth plans?
Under Armour's future growth plans focus on expanding its global market presence, enhancing its e-commerce capabilities, and developing innovative product lines. The company also aims to improve brand engagement and experience through technology-driven initiatives that resonate with consumers' evolving preferences.
What challenges has Under Armour faced in recent years?
Under Armour has faced challenges including increased competition in the athletic apparel market, shifts in consumer preferences, and operational disruptions due to the COVID-19 pandemic. The company has also dealt with product recalls and restructuring efforts to reposition itself in the industry, focusing on growth and profitability.
What consumer segments does Under Armour target?
Under Armour targets a diverse range of consumer segments, focusing on athletes of all levels, from professionals to casual fitness enthusiasts. They also cater to specific sports markets, including running, training, and team sports, while expanding their offerings to include lifestyle apparel for everyday wear.
What does Under Armour do?
Under Armour is an American sportswear company that designs and manufactures apparel, footwear, and accessories. The brand is well known for its innovative sports performance gear, including moisture-wicking clothing and high-performance athletic shoes. Founded in 1996 by Kevin Plank, Under Armour has positioned itself as a major player in the athletic apparel industry, focusing on technology-driven products that enhance athletic performance.
What is Under Armour's approach to sustainability?
Under Armour is committed to sustainability and is working towards reducing its environmental impact through various initiatives. The company has set goals to minimize waste, use responsible materials, and reduce water consumption in its manufacturing processes, aiming to improve social and environmental responsibility within the industry.
What marketing strategies does Under Armour use?
Under Armour employs a mix of traditional and digital marketing strategies, including celebrity endorsements, influencers, and engaging social media campaigns. The brand sponsors high-profile athletes and teams across various sports, utilizing their platforms to showcase product performance and generate consumer interest.
What markets does Under Armour operate in?
Under Armour operates in various global markets, including North America, Europe, Asia, and Latin America. The brand has expanded its international presence significantly over the years, targeting both emerging and established markets to increase its customer base and brand awareness worldwide.
What role does technology play in Under Armour's products?
Technology is integral to Under Armour's product development, with innovations such as moisture-wicking fabrics, temperature control technology, and enhanced cushioning in footwear. The brand continually invests in research to enhance the functionality of its products, providing athletes with gear that improves performance and comfort.
When was Under Armour founded?
Under Armour was founded in 1996 by Kevin Plank, who was a former college football player. The company started in his grandmother's basement in Washington, D.C., where he created moisture-wicking shirts to help athletes stay dry and cool. Since then, Under Armour has grown exponentially, evolving into a billion-dollar global brand.
Where is Under Armour headquartered?
Under Armour is headquartered in Baltimore, Maryland. The company's headquarters, known as the UASC (Under Armour Sports Complex), includes office space, a gym, and a research and development facility, symbolizing its commitment to innovation in sports performance technology.
Who is the CEO of Under Armour?
As of October 2023, the CEO of Under Armour is Patrik Frisk. He has been in the role since January 2020, succeeding the founder, Kevin Plank, who transitioned to the executive chairman role. Frisk focuses on the company's growth strategies and enhancing the brand's global presence.
What is the current price of Under Armour?
The current price of Under Armour is 5.360
When was Under Armour last traded?
The last trade of Under Armour was at 7:00 pm EDT on April 3rd, 2025