Dollar General is a leading discount retailer that operates a vast network of stores across the United States. The company specializes in providing a wide range of everyday household items, including groceries, cleaning supplies, health and beauty products, and seasonal goods, all at affordable prices. By focusing on smaller-store formats located in rural and suburban areas, Dollar General aims to make shopping convenient and accessible for its customers, often emphasizing value and budget-conscious shopping experiences. The company has built a reputation for its commitment to low prices and a straightforward shopping environment, appealing to a diverse demographic of consumers seeking essential products. Read More
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Leveraging Kevel's API-powered Retail Media Cloud® solution, Dollar General enhances its retail media capabilities to deliver more value to advertisers and shoppers alike
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