Monster Beverage is a leading manufacturer and marketer of energy drinks and alternative beverages. The company is known for its wide array of innovative and creatively branded products that cater to a diverse range of consumers looking for an energy boost. From its flagship Monster Energy line to other beverages like juice and coffee-infused drinks, Monster Beverage continuously seeks to expand its portfolio and appeal to health-conscious and active lifestyle consumers. The brand is recognized for its energetic marketing campaigns and sponsorships in extreme sports, music, and other high-energy events, positioning itself as a staple in the competitive beverage market.
The end of the earnings season is always a good time to take a step back and see who shined (and who not so much). Let’s take a look at how beverages, alcohol and tobacco stocks fared in Q3, starting with Monster (NASDAQ:MNST).
Celsius stock continues to drop after a weak earnings report, the company is on firm footing but valuation and sentiment may keep you on the sidelines for now
Energy drink company Monster Beverage (NASDAQ:MNST) missed Wall Street’s revenue expectations in Q3 CY2024 as sales only rose 1.3% year on year to $1.88 billion. Its GAAP profit of $0.38 per share was also 10.6% below analysts’ consensus estimates.
The S&P 500 index surged past the 6,000-point milestone, setting fresh record highs, and small-cap stocks are poised for their best weekly performance since April 2024 as investor optimism surrounding the “Trump trade” continued to fuel a strong risk-on sentiment by the end of a wild week in the market.
Monster Beverage is a scary good buy with shares at near a long-term low, sitting on a strong support target, with growth and acceleration in 2025 expected.
Will buying Celsius stock today be a game-changer for your portfolio in the long run? Let's weigh this exciting energy drink specialist's upsides and downsides.
Energy drinks face negative publicity and competition, leading to sell-offs in Monster and Celsius. Increasing foot traffic may offer hope for a recovery.
