Cardlytics, Inc. - Common Stock (CDLX)

Competitors to Cardlytics, Inc. - Common Stock (CDLX)

Acxiom

Acxiom provides data-driven marketing services and is known for its comprehensive customer data and analytic solutions. Its competition with Cardlytics lies in the ability to help businesses understand consumer behavior, and it offers similar capabilities in audience targeting and campaign measurement. Acxiom's longstanding presence and broad suite of marketing solutions gives it an edge in the competitive landscape, making it a stronger competitor against Cardlytics in delivering robust data insights.

Affinity Solutions

Affinity Solutions operates in a similar space as Cardlytics, utilizing purchase data to provide insights into consumer behavior to enhance marketing strategies. They focus heavily on transaction data to deliver targeted marketing solutions. However, Cardlytics has a more established platform within banking partnerships, positioning it strongly within the fintech and advertising intersection. Affinity Solutions may not yet match Cardlytics' scale and influence in bank-reward programs, giving Cardlytics a competitive advantage in this niche.

Dun & Bradstreet Holdings, Inc. 

Dun & Bradstreet leverages its extensive database of business information and analytics to provide insights into consumer behavior and market trends, similar to Cardlytics. Both companies focus on providing data-driven marketing solutions that enhance customer targeting and ROI for advertisers. However, Dun & Bradstreet has a more established brand presence and a broader database, which may give it an advantage in certain sectors where comprehensive business insights are critical.

Khoros

Khoros offers a customer engagement platform that revolutionizes how brands interact with their consumers through social media, analytics, and community-building tools. While Cardlytics specializes in digital banking data and analytics to inform targeted marketing efforts, Khoros capitalizes more on social engagement and broader consumer interactions. This gives Khoros a different competitive edge by allowing companies to have a multi-faceted approach to customer engagement compared to Cardlytics' data-centric model.

Vericast

Vericast, a marketing solutions company, provides omnichannel strategies that help brands engage customers through various media, including digital and print. Vericast competes with Cardlytics by offering a broader range of services that encompass direct mail, digital advertising, and promotional marketing. Its integrated approach may provide a competitive edge in delivering combined solutions rather than relying solely on digital insight and analytics, which is Cardlytics' primary focus.