Articles from Wayflyer

Wayflyer, the leading financing platform that has funded more than $5 billion in capital for brands worldwide, today announced its first-ever U.S. immersive retail activation: the House of Black Friday, running November 28 through December 2 at 95 Rivington Street in New York City. Far more than a pop-up, the event spotlights founder stories and real-world moments of discovery, illustrating how Wayflyer’s flexible funding helps SMBs break into new markets, acquire next-wave customers, and build brand equity in meaningful, tangible ways.

Wayflyer, the leading financing platform for consumer brands, today announced its expansion beyond eCommerce to serve small and medium-sized businesses across a wide variety of industries. The move signals the next stage in Wayflyer’s mission to give more founders fast, fair, and flexible access to capital.

Wayflyer, the leading financing platform for consumer brands, today announced the opening of its new U.S. headquarters in Charlotte, North Carolina. After deploying $5 billion in capital, growing the team to 300 employees and reaching over $100 million in global revenue, the company is continuing to invest to cement its position as the market leader for working capital. The move underscores Wayflyer’s mission to deliver fast, flexible, and non-dilutive capital — and its commitment to supporting high-growth consumer brands in the United States.

Wayflyer, the leading financing platform for consumer brands, today announced the launch of Hosted Capital, a new solution that enables service providers to commerce brands to seamlessly embed lending capabilities directly in their applications.

Wayflyer, the leading financing platform for consumer brands, announced it has reached the milestone of deploying five billion dollars in working capital to more than 5,000 brands across 11 countries. Wayflyer has rapidly emerged as a critical partner for high-growth commerce businesses, providing non-dilutive funding to capitalize on the increase in demand for independent consumer brands online. This sustained growth secured its unicorn status in 2022, and subsequently was recognised as one of Deloitte’s fastest-growing startups in 2024.

Wayflyer, the revenue-based financing and growth platform for eCommerce businesses, secured and began deploying $300m in debt financing from global financial services leader J.P. Morgan, with Neuberger Bermann acting as a mezzanine provider.

Today Wayflyer, the revenue-based financing and growth platform for eCommerce businesses, announces its Series B funding round of $150m. The raise brings Wayflyer’s post-money valuation to $1.6bn, making it only Ireland’s 6th unicorn.

Wayflyer, the revenue-based financing and growth platform to eCommerce merchants, today announces a $76m Series A fundraise led by Left Lane Capital, with support from partners of DST Global, QED Investors, Speedinvest and Zinal Growth, the family office of Guillaume Pousaz (founder of Checkout.com).

Today Wayflyer, a revenue-based financing platform has joined forces with Adobe to launch a financial solution for businesses on Adobe’s industry-leading eCommerce platform. This partnership solves a significant problem in the eCommerce industry by providing businesses with the competitive working capital they need to scale and grow.