The Freshwater Trust Announces 2030 Goal to Enable $1 Billion in Verified Freshwater Conservation Investments Each Year
Despite $2 trillion in conservation spending since the launch of the modern environmental movement more than 50 years ago, environmental degradation continues to grow. Pesticide use has tripled; ocean dead zones increased from a few dozen to more than 500 worldwide, and freshwater species have declined by half. Unfortunately, fragmented conservation funding is inefficiently allocated to projects without accountability for outcomes and impact. In short, the system is broken. Today, The Freshwater Trust (TFT) announced a bold new goal to enable $1 billion in verified, data-driven freshwater conservation annually by 2030.
