FedChoice Federal Credit Union Implements FI Works Customer Data Platform
FI Works, a leading provider of data analytics, marketing automation, and CRM solutions for community banks and credit unions, today announced that FedChoice Federal Credit Union, headquartered in Lanham, MD, implemented the FI Works Customer Data Platform to replace its legacy marketing customer information file and give staff real-time visibility into member data.
FI Works Expands Sales & Marketing with Addition of Heather Bonaventura
FI Works, a provider of data analytics, CRM, and marketing automation solutions for banks and credit unions, recently announced the addition of Heather Bonaventura as Senior Vice President, Sales and Growth. The hire adds sales capacity as FI Works scales to meet rising demand from financial institutions and expands its AI-enabled relationship intelligence capabilities.
