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Home Care Content Marketing Strategy: Multichannel Visibility Campaigns Launched

With AmpiCare, the new content marketing solution from Max Performance Group, senior care providers can increase visibility online, grow brand awareness, and book more clients.

-- Max Performance Group has announced a new update to its multi-channel marketing solution, known as AmpiCare, to help more in-home care providers grow their business. Through conversion-focused, data-driven content marketing, the agency provides more inbound traffic and positions clients as leaders in their field.

More information can be found at https://ampicare.com/

The announcement highlights the need for senior care providers to leverage high-authority brands and digital assets to increase visibility online - so they can meet rising demand in the space. According to the World Health Organization, over-60s will nearly double from 12% to 22% between 2015 and 2050, while Harvard reports that 70% of older adults will need long-term care.

"Your senior care brand and website is judged by the company it keeps. When you have 7 and 8-figure big media brands regularly publishing articles about you, Google, Bing, and Yahoo more than take notice," says a spokesperson. "They reward you with better rankings and visibility that connects you with people seeking the services you offer."

The agency's team of professional writers creates industry-specific content for senior care businesses, ranging from news articles to blog posts, slideshows, and infographics that establish clients as experts in their field.

Content is turned into podcasts for audio advertisements, while videos help senior care providers connect with clients on YouTube and social media platforms, where visual storytelling shows the compassionate nature of their services.

The agency explains that senior care business owners and managers typically lack the time to develop and implement marketing strategies while running daily operations. As such, AmpiCare takes clients' vision and business goals and creates actionable content marketing plans for them.

For distribution, they partner with Firebranz, a network of influential media sites that publishes content across 400 high-traffic websites.

Founder and CEO Bob Thomson previously built and ran a successful senior home care agency in Westchester County, New York, and his firsthand experience shapes AmpiCare's content strategies - ensuring they address real challenges in the senior care market.

Interested parties can learn more at https://ampicare.com/best-home-care-agency-content-marketing-strategies-12-proven-tips-tactics/

Contact Info:
Name: Bob Thomson
Email: Send Email
Organization: Max Performance Group, Inc.
Address: 636 New York 216, Poughquag, NY 12570, United States
Website: https://maxperformancegroup.com

Source: NewsNetwork

Release ID: 89157169

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